Undergraduate Studies
The Bachelor of Business Administration (BBA) program complements the
broad educational objectives reflected in the AUI core curriculum. The purpose
of the BBA program is to pre p a re students for positions of leadership in the
business, professional and public sectors of a global economy. Additionally, it
provides instruction of the highest quality that serves as a model for other universities
interested in developing a globally focused business program. AUI
maintains a highly qualified faculty that is committed to teaching excellence
and keeping abreast of new developments through scholarly research and
direct involvement with business and the economic community.
Undergraduate instruction in business is consistent with modern management education principles and serves the objectives of the nation, which include
rapid economic growth, social justice, political and economic freedom and
international cooperation. The BBA program provides a broad education and
general exposure to the complex relationships between government, business
and consumers. In upper level studies, students receive a concentrated education
in the following specialized areas: finance, management, marketing, and
international business.
For more information contact Dr. Wafa El Garah
Undergraduate Program Coordinator
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