Nicholas Hamelin-Ibtissam Mkhanet-Yamina Benhari-Yasmina El Fethouni

01.05.2012

Four papers by graduating Class of 2011 students under the supervision of assistant professor of marketing Nicholas Hamelin have been accepted for presentation at the International Academy of Business and Public Administration Disciplines (IABPAD) Conference, July 25-28, 2011, at the DoubleTree Hotel Waikiki in Honolulu, Hawaii, and also accepted for publication in the IABPAD Conference Proceedings. The papers are “Female Consumers’ Perception of Fashion Clothing in Morocco,” by Ibtissam Mkhanet; “Ethical Consumerism: A View from the Food Industry in Morocco,” by Yamina Benhari; “Understanding Moroccan Youth Values and Westernization Process through the Entertainment Industry," byYasmina El Fethouni; and “Understanding Moroccan Consumers Consumption for Luxury Goods,” by Meryem Khaled.