A research paper, co-authored by AUI alumnus and professors, awarded the Third Best Research Paper Prize in the 13th Global Islamic Marketing Conference
Upon their participation in the 13th Global Islamic Marketing conference, Drs. Youssef Chetioui and Hind Lebdaoui, from the Al Akhawayn University (AUI) School of Business Administration (SBA), and MBA Alumnus Yassine Errachid, were awarded the 3rd Best research paper Prize for their essay entitled “Organizational justice, employee empowerment and innovative behavior in the post-COVID era: evidence from a Majority-Muslim country.”
The annual conference, held by the International Islamic Marketing Association (IIMA) in Istanbul Ticaret University in Istanbul, is meant to promote the values of the IIMA. The IIMA was established to create more humane world markets and give control back to the consumer. It aims to achieve this through teaching and promoting the theory and practice of Islamic Marketing. Selected papers from the 13th Global Islamic Marketing conference will be published in Springer Proceedings in Business and Economics indexed by Scopus.