Al Akhawayn University in Ifrane - Spotlights


Oumlil's Study Translated to Arabic

Dr. Kenza Oumlil, Assistant Professor of Communication and Gender at Al Akhawayn School of Humanities and Social Sciences, recently had her study of women's representation in Moroccan television talk shows translated from English to Arabic, by Al Jazeera Centre for Studies.

For more information on the study, please visit the following link:

Therrien's Research Project Funded by the Program Ibn Khaldoun

Dr. Catherine THERRIEN, researcher and part-time faculty at the School of Humanities and Social Sciences at AUI, had recently developed a research project that was selected for funding by the Program Ibn Khaldoun of support for research in the field of Humanities and Social Sciences in its 2018 edition.  For this occasion, a signing ceremony of the financing contracts was organized Monday, January 14, 2019 in which the following members have participated: Minister of National Education, Vocational Training, Higher Education and Scientific Research, the Presidents of Universities / Directors concerned and the Director of the CNRST. The event was held at the Faculty of Economic and Social Legal Sciences, Sala Al Jadida.

To read more about the program and its beneficiaries, please visit the following link:

Lounnas Publishes on Shifts in the Jihadi-Salafi Paradigms

Dr. Djallil Lounnas, Assistant Professor of International Studies at AUI, recently published a paper titled "The Shifts in the Jihadi-Salafi Paradigms: From the Peshawar and Jalalabad Paradigms to those of Idleb and Raqqa" in the Journal Terrorism and Political Violence. The paper is largely based on eight years of interviews conducted with former North African foreign fighters from Afghanistan (during the 80's and 90’s), Iraq (in 2000) and the jihad in Syria-Iraq. The paper explores the evolution of the Salafi-Jihadi paradigm, i.e. Al Qaeda ideology and the rise of the neo-Takfiri one, and the ISIS ideology and how the two compete with each other triggering violence and competition among the two organizations. 

The paper can be found here:

Dr. Seilstad Publishes Chapter on the Transformation of Teaching Methods

Dr. Brian Seilstad, Assistant Professor in the School of Humanities and Social Sciences at AUI, has published a chapter in a TESOL Press series book titled "Engaging Research: Transforming Practices for the High School Classroom." The book focuses on transforming practices in the K-12 classroom with Dr. Seilstad's chapter focusing on ethnographic and discourse analysis research done by him, Somin Kim, and Min-Seok Choi with a high school teacher, Derek Braun, documenting and analyzing the teacher's exemplary efforts to decenter English and support students' home languages and content learning. This chapter, and book as a whole, shares space with many established and emerging scholars in TESOL and bi/multilingual education, including the current president of TESOL International.

The book can be found here:

Dr. Hassi Publishes Paper on Leadership and Job Satisfaction

AUI SBA Professor Abderrahman Hassi recently published an article entitled “You Get What You Appreciate: Effects of leadership on job satisfaction, affective commitment and organizational citizenship behavior" in the International Journal of Organizational Analysis. The purpose of this paper was to examine the influences of transactional and transformational leadership styles on employee job satisfaction, employee affective commitment and organizational citizenship behavior (OCB) within Moroccan organizations. 
Dr. Hassi gathered data from a sample of 219 employees working in seven different industries in Morocco which he then analyzed using Structural Equations Modeling (SEM). The SEM analyses reveal that employee job satisfaction, affective commitment and OCB are only impacted by the personal recognition dimension of the transformational leadership style. 
If you'd like to learn more, you can access the research paper here: