Al Akhawayn University in Ifrane - Spotlights


Oumlil on the Recent Protests in the Rif Region

Dr. Kenza Oumlil, Assistant Professor in Communication and Gender at AUI, recently wrote an article for the Al Jazeera news, titled: "Making Sense of the Recent Protests in Morocco." 



Two Alumni Win the Future Leaders Connect

Al Akhawayn University alumni Soumaya Grain (’13) and Imru'u Al-Kays Talha Jebriel (’14) won the Future Leaders Connect Program. The program is organized by the British Council, a prestigious international organization based in the UK that works on developing cultural relations and educational opportunities. Soumaya and Imru'u Al-Kays will have the opportunity to discuss some of the biggest global policy issues in the Houses of Parliament in London, develop their leadership skills, learn from inspirational policy leaders and make positive policy change in their country.


SSE Professor’s Team Wins First Prize at the IEEE Spring School on Frugal Smart Cities

Dr. Bouchaib Falah, Associate Professor of Software Engineering, with his team participated in the first edition of the IEEE Spring School on Frugal Smart Cities. The team won first prize for their project, entitled “Casa Library,” which consisted of a mobile application that works as a living lab to promote Casablanca heritage and citizen engagement.
This edition of the event took place on May 19th, 2017 in Casablanca, and was organized by the Hassan II University of Casablanca TICDev Research Center in collaboration with Green TIC, the IEEE Smart Cities Initiative, Casablanca Events and Animation, and the 12cat Research Center of Spain.
To view the event’s program, please click on the following link:


Catherine Bachleda Receives Emerald Publishing’s Outstanding Paper Award of 2017

Dr. Catherine Bachleda, Assistant Vice President for Academic Affairs and Associate Professor of Marketing and Management, has received the Outstanding Paper Award in the 2017 Emerald Literati Network Awards for Excellence for the paper entitled: Personality and Interest in the Visual Arts. Dr. Bachleda published the paper with AUI alumna, Asmae Bennani, in Arts and the Market, 6(2), 126-140.

To see the full paper, please click on the following link:

IEAPS Dean Publishes Paper in the Munich personal RePEc Archive (MPRA)

IEAPS professor Ahmed Driouchi and alumnus Tahar Harkat together published a research paper, entitled " Counting the NEETs for Countries with no or less Data, Using Information on Unemployment of Youth Aged 15-24: The Case of Arab Countries," in the Munich Personal Research Papers in Economics (RePEc) Archive.


The present paper focuses on the estimation of the NEET rate for countries that do have few or lack of data on this matter. Arab countries are selected for applying the empirical framework suggested for NEET data recovery. The attained results show that the outcomes from the framework adopted are not statistically and significantly different from the few data that exist already. These data can be used for monitoring and enriching economic and social policies targeting the inclusion of NEETs.

To read the full paper, please click on the following link: