Integrating Entrepreneurship in Academic Programs



Ifrane, October 3, 2012 –Intel in partnership with the University of California, Berkeley organized Putting the Pieces Together: A Collaborative Workshop to Innovate, Accelerate, and Integrate Your Entrepreneurship Program at Al Akhawayn University in Ifrane on September 27-28, 2012.

Aiming at promoting the culture of entrepreneurship within student populations in Morocco through their faculty, the intensive hands-on two-day workshop was led by Ayman Ismail, Assistant Professor of Entrepreneurship at the American University in Cairo Business School. Many faculty members from different Al Akhawayn schools, faculty from different academic institutions in Morocco, and entrepreneurship program administrators attended the workshop.

“I think that the workshop will have a great impact on the participants as they showed a lot of interest and excitement,” said Ayman Ismail. “The program was varied and tackled how professors can integrate entrepreneurship their courses and what methods are helpful in doing so.” 

Putting the Pieces Together was a highly interactive workshop where discussion revolved around the definition of entrepreneurship, its importance, the necessary skills it requires, its failure aspect, and teaching relative courses and their overlap with academia. The workshop also tackled issues such as the areas faculty are to consider while teaching entrepreneurship, course design, pedagogy and practice, and the impact of teaching entrepreneurship on  student behavior and attitude.

“This workshop was a great experience,” said Abderrahman Hassi, Lecturer of Management at Al Akhawayn School of Business Administration. “Fellow experts from Cairo, colleagues from other institutions in Morocco, and the contribution of Intel enriched the discussions and offered valuable tools to professors so they can integrate entrepreneurship in their courses.”

The workshop was designed for faculty currently teaching entrepreneurship-related courses, or those planning to do so in the future. The workshop was also designed for administrators and policy-makers involved in the design and management of entrepreneurship programs in their regions. The overall objective of the workshop focused on giving participants a better understanding of how they can integrate innovative approaches in the classroom with other on- and off-campus experiences to strengthen the quality and reach of entrepreneurship education at their institutions. The workshop offered professors first-hand experience in select techniques and approaches.

Intel supports globally many programs that train entrepreneurs. In many countries, Intel support the process of teaching. This workshop is the second that Intel organizes after its first installment in Amman, Jordan, in 2011.