Executive Education Center

Executive MBA

Application Information Program Structure Application Form


  • The learning experiences in this program are designed to assist participants in achieving the following outcomes:
  • Build trust and influence with stakeholders
  • Think strategically toward opportunities in local and global markets
  • Inspire and engage their teams to achieve critical objectives of the organization
  • Communicate effectively in English
  • Align systems and processes in organizations
  • Combine knowledge and extensive experiences to address organizational challenges


The Executive MBA (EMBA) program is developed to meet the educational needs of managers and executives. It is offered to target senior executives with more managerial experience. The EMBA program provides students with theoretical tools, practical insights and the essential hands-on skills necessary to better compete in this global economy. It focuses more on developing leadership, managerial and organizational competencies of students.

The target market for the EMBA consists of managers, executives, and administrators with a minimum of 6-10 years of managerial experience. The program allows them to earn an MBA degree while working full time. Participants come from every type and size of organization – profit, nonprofit, government — representing a variety of industries. EMBA students typically have a higher level of work experience compared to other MBA students


The Executive MBA is geared toward high potential managers. The program is based on a practical, hands-on, and pragmatic examination of modern management models and practices in a global context. The Executive MBA faculty is composed of AUI professors and internationally recognized executive education instructors to deliver a world-class standard while maintaining a strong focus on Moroccan business issues and cases. The Executive MBA includes an introductory boot camp to review fundamental business concepts, innovative teaching methods utilizing a combination of theory and practice to enhance the core curriculum, two global immersion trips to the USA and to a Sub-Saharan country, and an integrative Capstone Experience which includes the final project


Part I: Boot Camp (4 SCH)

GBU 6401 Boot Camp 4 SCH

All participants must attend the boot camp which reviews fundamental business concepts required for success in the EMBA core curriculum. Students must successfully demonstrate these essential competencies in the boot camp before registration in the core courses.

Part II: Core Courses (34 SCH)

Participants enrolled in the program are required to take all of the courses listed below:

    • ACC 6201 Accounting for Management Planning and Control 2 SCH
    • FIN 6201 Corporate Financial Management 2 SCH
    • GBU 6201 Global Integration I 2 SCH
    • GBU 6202 Global Integration II 2 SCH
    • GBU 6203 Entrepreneurial Thinking, Design, and Innovation 2 SCH
    • GBU 6204 Business Analytics: Data, Models, and Decisions 2 SCH
    • GBU 6205 Global Immersion Program I 2 SCH
    • GBU 6206 Global Immersion Program II 2 SCH
    • GBU 6601 Capstone Experience 6 SCH MGT 6201 Managing Human Capital in the Organization 2 SCH
    • MGT 6202 CSR, Sustainability, and Ethics 2 SCH
    • MGT 6203 Effective Negotiation Strategies 2 SCH
    • MGT 6204 Leading Organizations 2 SCH
    • MGT 6205 Managing Global Operations and Supply Chain 2 SCH
    • MKT 6201 Strategic Marketing 2 SCH

Part III: Specialized Practitioner Lectures

Throughout the Executive MBA program, lectures will be delivered by practitioners from leading public and private organizations both domestically and internationally to support the intended learning outcomes of the program.


To be eligible for admission to the Executive MBA program, an applicant must fulfill the following conditions:

  • Hold at least a bachelor’s degree (or an equivalent degree) with the equivalent of a minimum B standing. Accordingly, the School of Business Administration reserves
  • the right to review the academic records of applicants to determine whether the academic credentials presented to qualify for consideration.
  • Have full-time work experience after earning a bachelor’s degree or equivalent degree. Candidates typically have a minimum of six years of work experience in a managerial position to apply for an Executive MBA.
  • Demonstrate strong potential for high-level leadership positions.
  • Have a minimum TOEFL score of 530 (or equivalent). Eligible applicants with a TOEFL score below 530 (or equivalent) are required to complete appropriate English courses successfully. The English requirement is waived for students holding an undergraduate degree from institutions where English is the primary language of instruction.
  • Completion of the GMAT is highly recommended. Admission intakes to the Executive MBA are only once a year in the spring semester. 


Tuition and fees for the Executive MBA program are 200,000 MAD for the program. The above include:

  • Housing and meals for boot camp in Ifrane
  • Two study trips of one week each to USA and Africa
  • Companies sponsoring more than one participant benefit from important discounts.
  • AUI alumni candidates benefit from a 25% reduction.

 The above fees exclude:

  • Textbooks and pedagogical materials
  • Insurance: participants are assumed to have their own insurance plan; otherwise, they can request AUI insurance plan.